{"id":30044,"date":"2025-10-16T10:48:00","date_gmt":"2025-10-16T07:48:00","guid":{"rendered":"https:\/\/roistat.com\/rublog\/?p=30044"},"modified":"2026-11-10T16:19:04","modified_gmt":"2026-11-10T13:19:04","slug":"brend-menedzhment","status":"publish","type":"post","link":"https:\/\/roistat.com\/rublog\/brend-menedzhment\/","title":{"rendered":"\u0411\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442"},"content":{"rendered":"<div class=\"article__content-dictionary\">\n<div class=\"article__content-dictionary__left\">\n<div class=\"article__head js-article-head\">\n<div class=\"article__tags\">\n<div class=\"article__labels__label\">\n<p class=\"protection__text\">                                                                                                            <img decoding=\"async\" class=\"article__labels__label__picture article__labels__label__picture_hash\"\n                                                             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class=\"article__preview__trigger\">\u0411\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442<\/h1>\n<div class=\"article_dictionary__label\"><img\n                                    src=\"https:\/\/roistat.com\/rublog\/wp-content\/themes\/roistat2021v2\/assets\/img\/article_dictionary__label.svg\"\n                                    alt=\"article_dictionary\"><\/div>\n<p class=\"protection__text\">                        <!--\u041f\u0435\u0440\u0435\u0445\u043e\u0434 \u043c\u0435\u0436\u0434\u0443--><\/p>\n<p class=\"protection__text\">                        <!--\u041f\u0435\u0440\u0435\u0445\u043e\u0434 \u043c\u0435\u0436\u0434\u0443--><\/p>\n<p class=\"protection__text\">                        <!--\u041f\u0435\u0440\u0435\u0445\u043e\u0434 \u043c\u0435\u0436\u0434\u0443--><\/p>\n<div class=\"article__btn-next-prev-wrap\">\n                            <a href=\"https:\/\/roistat.com\/rublog\/brend-karta\/\" class=\"article__btn-prev\"><span>\u0411\u0440\u0435\u043d\u0434-\u043a\u0430\u0440\u0442\u0430<\/span><\/a>                            <a href=\"https:\/\/roistat.com\/rublog\/chto-takoe-brendbook\/\" class=\"article__btn-next\"><span>\u0411\u0440\u0435\u043d\u0434\u0431\u0443\u043a<\/span><\/a>                        <\/div>\n<p class=\"protection__text\">                        <!--\u041f\u0435\u0440\u0435\u0445\u043e\u0434 \u043c\u0435\u0436\u0434\u0443--><br \/>\n                        <!-- <img decoding=\"async\" class=\"article__preview__picture\" src=\"\/rublog\/wp-content\/themes\/roistat2021\/assets\/img\/emptycover.jpg\"> -->\n                    <\/div>\n<\/p><\/div>\n<div itemprop=\"articleBody\" class=\"js-scroll-depth\">\n<div class=\"article__content js-content-first\">\n<p class=\"protection__text\">\u041e\u0431\u044a\u044f\u0441\u043d\u044f\u0435\u043c, \u0447\u0442\u043e \u0442\u0430\u043a\u043e\u0435 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\u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u0435 \u0438&nbsp;\u0443\u043b\u0443\u0447\u0448\u0435\u043d\u0438\u0435 \u0432\u043e\u0441\u043f\u0440\u0438\u044f\u0442\u0438\u044f \u0446\u0435\u043b\u0435\u0432\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0435\u0439 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432, \u0443\u0441\u043b\u0443\u0433 \u0438&nbsp;\u0431\u0440\u0435\u043d\u0434\u0430. \u041f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u043e\u0435 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u0431\u0440\u0435\u043d\u0434\u043e\u043c \u0441\u043d\u0438\u0436\u0430\u0435\u0442 \u0437\u0430\u0442\u0440\u0430\u0442\u044b, \u043f\u043e\u0432\u044b\u0448\u0430\u0435\u0442 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0438&nbsp;\u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0432\u0430\u0435\u0442 \u0440\u043e\u0441\u0442 \u0443\u0437\u043d\u0430\u0432\u0430\u0435\u043c\u043e\u0441\u0442\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u043d\u0430&nbsp;\u0440\u044b\u043d\u043a\u0435.<\/p>\n<div class=\"blog-blue-button\" style=\"background: #EFF6FF; margin: 32px 0; padding: 32px 20px;\">\n<div class=\"blog-blue-button__icon\" style=\"display: none; background-image: url(https:\/\/roistat.com\/img\/features\/Analytics.svg);\"><\/div>\n<div class=\"blog-blue-button__wrap\">\n<div class=\"blog-blue-button__title\" style=\"font-weight: 700;\">\u0425\u043e\u0442\u0438\u0442\u0435 \u043e\u0441\u0432\u043e\u0438\u0442\u044c \u0441\u043a\u0432\u043e\u0437\u043d\u0443\u044e \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0443?<\/div>\n<div class=\"blog-blue-button__text\" style=\"margin: 8px 0 0 0;\">\u041f\u043e\u0441\u0435\u0442\u0438\u0442\u0435 \u0440\u0435\u0433\u0443\u043b\u044f\u0440\u043d\u044b\u0439 \u043c\u0430\u0441\u0442\u0435\u0440-\u043a\u043b\u0430\u0441\u0441 \u043f\u043e&nbsp;\u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0435 \u043e\u0442&nbsp;Roistat.<\/div>\n<p class=\"protection__text\">        <a class=\"blog-blue-button__button\" style=\"margin: 24px 0 0 0; max-width: 400px; color: #fff; text-decoration: none;    background: #2589FF; border-radius: 4px; padding: 16px 48px; text-align: center; display: block;\" href=\"https:\/\/academy.roistat.com\/events\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u041f\u043e\u0434\u043a\u043b\u044e\u0447\u0438\u0442\u044c\u0441\u044f<\/a>\n    <\/div>\n<\/div>\n<p class=\"protection__text\">\u0411\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442 \u0432\u043a\u043b\u044e\u0447\u0430\u0435\u0442 \u0432&nbsp;\u0441\u0435\u0431\u044f \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0443 \u0444\u0438\u0440\u043c\u0435\u043d\u043d\u043e\u0433\u043e \u0441\u0442\u0438\u043b\u044f, \u043f\u0440\u0435\u0441\u0441-\u0440\u0435\u043b\u0438\u0437\u044b, 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\u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043d\u0435\u043c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u044c\u043d\u044b\u043c \u0430\u043a\u0442\u0438\u0432\u043e\u043c. \u0423\u0441\u0442\u043e\u0439\u0447\u0438\u0432\u044b\u0435 \u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u044f \u0441&nbsp;\u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u043c\u0438 \u043c\u043e\u0433\u0443\u0442 \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0432\u0430\u0442\u044c \u0434\u043e\u0445\u043e\u0434 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438. \u0413\u043b\u0430\u0432\u043d\u0430\u044f \u0446\u0435\u043b\u044c \u0431\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442\u0430&nbsp;\u2014 \u0443\u0441\u0438\u043b\u0435\u043d\u0438\u0435 \u0431\u0440\u0435\u043d\u0434\u0430 \u0434\u043b\u044f \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u044f \u0435\u0433\u043e \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u0438 \u043a\u0430\u043a \u0430\u043a\u0442\u0438\u0432\u0430.<\/p>\n<p class=\"protection__text\"><strong>\u0420\u0430\u0441\u0441\u043a\u0430\u0437\u0430\u043b\u0438 \u0442\u0430\u043a\u0436\u0435: <a href=\"https:\/\/roistat.com\/rublog\/brend\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">\u0447\u0442\u043e \u0442\u0430\u043a\u043e\u0435 \u0431\u0440\u0435\u043d\u0434<\/a>.<\/strong><\/p>\n<h2 id=\"title1\">\u0420\u043e\u043b\u044c \u0431\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442\u0430 \u0432&nbsp;\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0435<\/h2>\n<p class=\"protection__text\">\u0411\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442 \u043d\u0435&nbsp;\u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043f\u043e\u0434\u0432\u0438\u0434\u043e\u043c \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430. \u041c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433&nbsp;\u2014 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\u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u0441\u0442\u0440\u043e\u044f\u0442\u0441\u044f \u0432&nbsp;\u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0438\u0438 \u0441\u043e&nbsp;\u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0435\u0439 \u0431\u0440\u0435\u043d\u0434\u0430.<\/p>\n<p class=\"protection__text\">\u0411\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u043d\u0430\u0447\u0438\u043d\u0430\u0435\u0442\u0441\u044f \u0435\u0449\u0451 \u043d\u0430&nbsp;\u044d\u0442\u0430\u043f\u0435 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0438 \u0443\u043d\u0438\u043a\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0442\u043e\u0440\u0433\u043e\u0432\u043e\u0433\u043e \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u044f \u0438&nbsp;\u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f \u0444\u0438\u0440\u043c\u0435\u043d\u043d\u043e\u0433\u043e \u0441\u0442\u0438\u043b\u044f. \u041c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u043d\u0430\u0447\u0438\u043d\u0430\u044e \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u0442\u044c \u043f\u043e\u0441\u043b\u0435 \u0442\u043e\u0433\u043e, \u043a\u0430\u043a \u0431\u0440\u0435\u043d\u0434 \u0432\u044b\u0441\u0442\u0440\u043e\u0435\u043d.<\/p>\n<p class=\"protection__text\">\u0420\u0430\u0437\u0434\u0435\u043b\u0438\u0442\u044c \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0438&nbsp;\u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u0440\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u0435\u0439 \u0431\u0440\u0435\u043d\u0434\u0430 \u0441\u043b\u043e\u0436\u043d\u043e \u0438\u0437-\u0437\u0430 \u043e\u0431\u0449\u043d\u043e\u0441\u0442\u0438 \u0446\u0435\u043b\u0435\u0439. \u0417\u0430\u0434\u0430\u0447\u0430 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430 \u0438&nbsp;\u0431\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442\u0430&nbsp;\u2014 \u043f\u0440\u0438\u0432\u043b\u0435\u043a\u0430\u0442\u044c \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432, \u0447\u0442\u043e\u0431\u044b \u0431\u0438\u0437\u043d\u0435\u0441 \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u043b\u0441\u044f.<\/p>\n<h2 id=\"title2\">\u0417\u0430\u0447\u0435\u043c \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0443\u043f\u0440\u0430\u0432\u043b\u044f\u0442\u044c \u0440\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u0435\u0439 \u0431\u0440\u0435\u043d\u0434\u0430<\/h2>\n<p class=\"protection__text\">\u0420\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u044f \u0431\u0440\u0435\u043d\u0434\u0430 \u043d\u0435&nbsp;\u0441\u043a\u043b\u0430\u0434\u044b\u0432\u0430\u0435\u0442\u0441\u044f \u043c\u0433\u043d\u043e\u0432\u0435\u043d\u043d\u043e. \u0422\u0440\u0435\u0431\u0443\u0435\u0442\u0441\u044f \u0432\u0440\u0435\u043c\u044f \u0438&nbsp;\u0443\u0441\u0438\u043b\u0438\u044f \u0434\u043b\u044f \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f \u043d\u0443\u0436\u043d\u043e\u0433\u043e \u0438\u043c\u0438\u0434\u0436\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438. \u0423\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u0440\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u0435\u0439 \u0431\u0440\u0435\u043d\u0434\u0430 \u0440\u0435\u0448\u0430\u0435\u0442 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u0437\u0430\u0434\u0430\u0447:<\/p>\n<p class=\"protection__text\"><strong>1. \u0423\u0432\u0435\u043b\u0438\u0447\u0438\u0432\u0430\u0442\u044c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u043a&nbsp;\u0431\u0440\u0435\u043d\u0434\u0443.<\/strong> \u041a\u043b\u0438\u0435\u043d\u0442\u044b \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0430\u044e\u0442 \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u044c \u0442\u043e\u0432\u0430\u0440 \u0438\u043b\u0438 \u0443\u0441\u043b\u0443\u0433\u0443 \u0431\u0440\u0435\u043d\u0434\u0430, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043e\u043d\u0438 \u0437\u043d\u0430\u044e\u0442 \u0438&nbsp;\u043a\u043e\u0442\u043e\u0440\u043e\u043c\u0443 \u0434\u043e\u0432\u0435\u0440\u044f\u044e\u0442. \u041f\u043e\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u043d\u043e\u0435 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u0440\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u0435\u0439 \u0434\u0430\u0451\u0442 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c \u0441\u043e\u0437\u0434\u0430\u0442\u044c \u044d\u043c\u043e\u0446\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u0443\u044e \u0441\u0432\u044f\u0437\u044c \u0441&nbsp;\u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0435\u0439, \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u044c \u0437\u0430\u0431\u043e\u0442\u0443 \u043e&nbsp;\u043f\u043e\u0442\u0440\u0435\u0431\u043d\u043e\u0441\u0442\u044f\u0445 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439. \u0421\u043e\u0437\u0434\u0430\u043d\u0438\u0435 \u0441\u0432\u044f\u0437\u0438 \u0441&nbsp;\u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u043c\u0438 \u0441\u0447\u0438\u0442\u0430\u0435\u0442\u0441\u044f \u043a\u043b\u044e\u0447\u0435\u0432\u043e\u0439 \u0437\u0430\u0434\u0430\u0447\u0435\u0439 \u0431\u0440\u0435\u043d\u0434\u0438\u043d\u0433\u0430. \u041e\u043d\u043e \u043f\u0440\u0438\u0432\u043e\u0434\u0438\u0442 \u043a&nbsp;\u043f\u043e\u0432\u0442\u043e\u0440\u043d\u044b\u043c \u043f\u0440\u043e\u0434\u0430\u0436\u0430\u043c \u0438&nbsp;\u043f\u043e\u043b\u043e\u0436\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u043c\u0443 \u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u044e \u043a&nbsp;\u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438.<\/p>\n<p class=\"protection__text\"><strong>2. \u0417\u0430\u0449\u0438\u0442\u0438\u0442\u044c \u0440\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u044e \u0431\u0440\u0435\u043d\u0434\u0430.<\/strong> \u041a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u044b \u043c\u043e\u0433\u0443\u0442 \u043f\u0440\u0438\u0431\u0435\u0433\u0430\u0442\u044c \u043a&nbsp;\u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0430\u043c \u0447\u0451\u0440\u043d\u043e\u0433\u043e&nbsp;PR \u0438&nbsp;\u0440\u0430\u0441\u043f\u0440\u043e\u0441\u0442\u0440\u0430\u043d\u044f\u0442\u044c \u043e\u0447\u0435\u0440\u043d\u044f\u044e\u0449\u0438\u0435 \u0441\u043b\u0443\u0445\u0438 \u043e&nbsp;\u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438. \u041d\u043e&nbsp;\u0447\u0435\u043c \u0441\u0438\u043b\u044c\u043d\u0435\u0435 \u0431\u0440\u0435\u043d\u0434, \u0442\u0435\u043c \u0431\u043e\u043b\u044c\u0448\u0435 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f \u0435\u043c\u0443 \u0434\u043e\u0432\u0435\u0440\u044f\u0435\u0442.<\/p>\n<p class=\"protection__text\"><strong>3. \u0423\u0432\u0435\u043b\u0438\u0447\u0438\u0432\u0430\u0442\u044c \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u0431\u0440\u0435\u043d\u0434\u0430.<\/strong> \u0421\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u0431\u0440\u0435\u043d\u0434\u0430&nbsp;\u2014 \u044d\u0442\u043e \u0446\u0435\u043d\u043d\u043e\u0441\u0442\u044c, \u043a\u043e\u0442\u043e\u0440\u0443\u044e \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f \u0434\u043e\u0431\u0430\u0432\u043b\u044f\u0435\u0442 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0443. \u0421\u0438\u043b\u044c\u043d\u044b\u0439 \u0431\u0440\u0435\u043d\u0434 \u0432\u044b\u0438\u0433\u0440\u044b\u0432\u0430\u0435\u0442 \u043f\u0440\u0438 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430 \u0441 \u043d\u0435\u0438\u0437\u0432\u0435\u0441\u0442\u043d\u044b\u043c \u0430\u043d\u0430\u043b\u043e\u0433\u043e\u043c. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0434\u0443\u0445\u0438 Chanel \u043c\u043e\u0433\u0443\u0442 \u0441\u0442\u043e\u0438\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u0435 20 000 \u20bd, \u0430 \u0432\u043e\u0442 \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u044c \u0434\u0443\u0445\u0438 \u043d\u0435\u0438\u0437\u0432\u0435\u0441\u0442\u043d\u043e\u0439 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0437\u0430 \u0442\u0430\u043a\u0438\u0435 \u0434\u0435\u043d\u044c\u0433\u0438 \u043d\u0435 \u0431\u0443\u0434\u0443\u0442. \u041f\u043e\u043b\u043e\u0436\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0439 \u0438\u043c\u0438\u0434\u0436 \u0431\u0440\u0435\u043d\u0434\u0430 \u0437\u0430\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u043e\u0445\u043e\u0442\u043d\u043e \u043f\u043b\u0430\u0442\u0438\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u0435 \u0437\u0430&nbsp;\u043f\u043e\u0445\u043e\u0436\u0438\u0439 \u043f\u0440\u043e\u0434\u0443\u043a\u0442.<\/p>\n<p class=\"protection__text\"><strong>4. \u041a\u043e\u043d\u0442\u0440\u043e\u043b\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0443\u0437\u043d\u0430\u0432\u0430\u0435\u043c\u043e\u0441\u0442\u044c \u0431\u0440\u0435\u043d\u0434\u0430.<\/strong> \u0412\u0430\u0436\u043d\u043e \u0438\u043c\u0435\u0442\u044c \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u0435, \u043d\u0430\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0431\u044b\u0441\u0442\u0440\u043e \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438 \u043c\u043e\u0433\u0443\u0442 \u043e\u0442\u043b\u0438\u0447\u0438\u0442\u044c \u0431\u0440\u0435\u043d\u0434 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u043e\u0442&nbsp;\u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0432. \u0422\u043e\u0432\u0430\u0440\u044b \u0431\u0440\u0435\u043d\u0434\u043e\u0432 \u0441&nbsp;\u0432\u044b\u0441\u043e\u043a\u043e\u0439 \u0443\u0437\u043d\u0430\u0432\u0430\u0435\u043c\u043e\u0441\u0442\u044c\u044e \u043f\u043e\u043a\u0443\u043f\u0430\u044e\u0442 \u0447\u0430\u0449\u0435, \u0447\u0435\u043c \u043f\u0440\u043e\u0434\u0443\u043a\u0446\u0438\u044e \u043d\u0435\u0438\u0437\u0432\u0435\u0441\u0442\u043d\u044b\u0445 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u0435\u0439. \u0411\u0440\u0435\u043d\u0434 \u043f\u043e\u043c\u043e\u0433\u0430\u0435\u0442 \u0432\u044b\u0434\u0435\u043b\u044f\u0442\u044c\u0441\u044f \u043d\u0430 \u0444\u043e\u043d\u0435 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0432 \u0438&nbsp;\u043f\u0440\u043e\u0434\u0432\u0438\u0433\u0430\u0442\u044c \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044e \u043d\u0430&nbsp;\u043d\u043e\u0432\u044b\u0439 \u0443\u0440\u043e\u0432\u0435\u043d\u044c.<\/p>\n<p class=\"protection__text\"><strong>\u0420\u0430\u0441\u0441\u043a\u0430\u0437\u0430\u043b\u0438 \u0442\u0430\u043a\u0436\u0435: <a href=\"https:\/\/roistat.com\/rublog\/pr-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"\u0447\u0442\u043e \u0442\u0430\u043a\u043e\u0435 PR (opens in a new tab)\">\u0447\u0442\u043e \u0442\u0430\u043a\u043e\u0435 PR<\/a>.<\/strong><\/p>\n<h2 id=\"title3\">\u0427\u0435\u043c \u0437\u0430\u043d\u0438\u043c\u0430\u0435\u0442\u0441\u044f \u0431\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440<\/h2>\n<p class=\"protection__text\">\u0411\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440 \u043e\u0442\u0432\u0435\u0447\u0430\u0435\u0442 \u0437\u0430&nbsp;\u0430\u0434\u0430\u043f\u0442\u0430\u0446\u0438\u044e \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u0431\u0440\u0435\u043d\u0434\u0430 \u043a \u0440\u044b\u043d\u043a\u0443 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438. \u0411\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u044b \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u044e\u0442 \u0446\u0435\u043b\u043e\u0441\u0442\u043d\u043e\u0441\u0442\u044c \u0431\u0440\u0435\u043d\u0434\u0430 \u0432\u043e&nbsp;\u0432\u0441\u0435\u0445 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u044b\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044f\u0445 \u0438&nbsp;\u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u044f\u0445. <strong>\u0417\u0430\u0434\u0430\u0447\u0438 \u0431\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u0430:<\/strong><\/p>\n<ol>\n<li class=\"item\"><strong>\u0420\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0430 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u0431\u0440\u0435\u043d\u0434\u0430<\/strong>, \u0432\u043a\u043b\u044e\u0447\u0430\u044f \u0431\u0440\u0435\u043d\u0434-\u0431\u0443\u043a, \u043c\u0438\u0441\u0441\u0438\u044e \u0431\u0440\u0435\u043d\u0434\u0430, \u0432\u0438\u0434\u0435\u043d\u0438\u0435 \u0431\u0440\u0435\u043d\u0434\u0430 \u0438&nbsp;\u0446\u0435\u043d\u043d\u043e\u0441\u0442\u043d\u043e\u0433\u043e \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u044f \u0432&nbsp;\u043a\u0440\u0430\u0442\u043a\u043e\u0441\u0440\u043e\u0447\u043d\u043e\u0439 \u0438&nbsp;\u0432&nbsp;\u0434\u043e\u043b\u0433\u043e\u0441\u0440\u043e\u0447\u043d\u043e\u0439 \u043f\u0435\u0440\u0441\u043f\u0435\u043a\u0442\u0438\u0432\u0435.<\/li>\n<li class=\"item\"><strong>\u041f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 \u0438&nbsp;\u0432\u0437\u0430\u0438\u043c\u043e\u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0435 \u0441\u043e&nbsp;\u0421\u041c\u0418<\/strong> \u043f\u043e&nbsp;\u0432\u0441\u0435\u043c \u043a\u0430\u043d\u0430\u043b\u0430\u043c, \u0432\u043a\u043b\u044e\u0447\u0430\u044f \u0441\u043e\u0446\u0441\u0435\u0442\u0438.<\/li>\n<li class=\"item\"><strong>\u0423\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u0431\u044e\u0434\u0436\u0435\u0442\u043e\u043c \u043d\u0430&nbsp;\u0440\u0435\u043a\u043b\u0430\u043c\u0443<\/strong> \u0438&nbsp;\u043f\u0440\u043e\u043c\u043e-\u0442\u043e\u0432\u0430\u0440\u044b.<\/li>\n<li class=\"item\"><strong>\u0410\u043d\u0430\u043b\u0438\u0437 \u043c\u043d\u0435\u043d\u0438\u0439 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0432 \u0438&nbsp;\u043a\u043b\u0438\u0435\u043d\u0442\u0441\u043a\u0438\u0445 \u043e\u0442\u0437\u044b\u0432\u043e\u0432<\/strong>.<\/li>\n<li class=\"item\"><strong>\u0410\u043d\u0430\u043b\u0438\u0437 \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u043e\u0432 \u043f\u0440\u043e\u0434\u0430\u0436<\/strong> \u043f\u0440\u043e\u0434\u0443\u043a\u0446\u0438\u0438.<\/li>\n<\/ol>\n<h2 id=\"title4\"><strong>\u041a\u0430\u043a\u0438\u0435 \u0437\u043d\u0430\u043d\u0438\u044f \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u044b, \u0447\u0442\u043e\u0431\u044b \u0441\u0442\u0430\u0442\u044c \u0431\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u043e\u043c?<\/strong><\/h2>\n<p class=\"protection__text\">\u0420\u0430\u0431\u043e\u0442\u043e\u0434\u0430\u0442\u0435\u043b\u0438 \u043c\u043e\u0433\u0443\u0442 \u043e\u0436\u0438\u0434\u0430\u0442\u044c, \u0447\u0442\u043e \u0443&nbsp;\u0441\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442\u0430 \u0431\u0443\u0434\u0435\u0442 \u0441\u0442\u0435\u043f\u0435\u043d\u044c \u0431\u0430\u043a\u0430\u043b\u0430\u0432\u0440\u0430 \u0432&nbsp;\u043e\u0431\u043b\u0430\u0441\u0442\u0438 \u0431\u0438\u0437\u043d\u0435\u0441\u0430, \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0438&nbsp;\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430, \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u043a\u0438 \u0438\u043b\u0438 \u0434\u0438\u043f\u043b\u043e\u043c \u043e&nbsp;\u0432\u044b\u0441\u0448\u0435\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u0432\u0430\u043d\u0438\u0438.<\/p>\n<h2 id=\"title5\">\u0413\u0434\u0435 \u0443\u0447\u0438\u0442\u044c\u0441\u044f \u0431\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442\u0443<\/h2>\n<p class=\"protection__text\">\u0421\u043e\u0441\u0442\u0430\u0432\u0438\u043b\u0438 \u0442\u0430\u0431\u043b\u0438\u0446\u0443, \u0432&nbsp;\u043a\u043e\u0442\u043e\u0440\u043e\u0439 \u0441\u0440\u0430\u0432\u043d\u0438\u043b\u0438 \u0441\u0430\u043c\u044b\u0435 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b\u0435 \u043a\u0443\u0440\u0441\u044b \u043f\u043e \u0431\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442\u0443:<\/p>\n<figure class=\"wp-block-table\">\n<table>\n<tbody>\n<tr>\n<td><strong>\u041d\u0430\u0437\u0432\u0430\u043d\u0438\u0435<\/strong><\/td>\n<td><strong>\u0413\u0434\u0435<\/strong><\/td>\n<td><strong>\u0414\u043b\u044f \u043a\u043e\u0433\u043e<\/strong><\/td>\n<td><strong>\u0414\u043b\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u044c<\/strong><\/td>\n<td><strong>\u0424\u043e\u0440\u043c\u0430\u0442<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\u0411\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442 \u043e\u043d\u043b\u0430\u0439\u043d<\/td>\n<td>\u041d\u0418\u0423 \u0412\u0428\u042d<\/td>\n<td>\u0421\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442\u044b \u0441 \u043e\u043f\u044b\u0442\u043e\u043c \u0440\u0430\u0431\u043e\u0442\u044b \u0432 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0435 1-3 \u0433\u043e\u0434\u0430, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0445\u043e\u0442\u044f\u0442 \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u0442\u044c\u0441\u044f \u0432 \u043e\u0431\u043b\u0430\u0441\u0442\u0438 \u0431\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442\u0430 \u0434\u0438\u0441\u0442\u0430\u043d\u0446\u0438\u043e\u043d\u043d\u043e<\/td>\n<td>4 \u043c\u0435\u0441\u044f\u0446\u0430<\/td>\n<td>\u041e\u043d\u043b\u0430\u0439\u043d<\/td>\n<\/tr>\n<tr>\n<td>\u041f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u044f \u0411\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440<\/td>\n<td>Skillbox<\/td>\n<td>\u041d\u0430\u0447\u0438\u043d\u0430\u044e\u0449\u0438\u043c \u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u0430\u043c, PR-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u0430\u043c, \u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u0430\u043c \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0435, \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u044f\u043c \u0438 \u0432\u043b\u0430\u0434\u0435\u043b\u044c\u0446\u0430\u043c \u0431\u0438\u0437\u043d\u0435\u0441\u0430<\/td>\n<td>10 \u043c\u0435\u0441\u044f\u0446\u0435\u0432<\/td>\n<td>\u041e\u043d\u043b\u0430\u0439\u043d<\/td>\n<\/tr>\n<tr>\n<td>\u041f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u044f \u0411\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440<\/td>\n<td>\u041d\u0435\u0442\u043e\u043b\u043e\u0433\u0438\u044f<\/td>\n<td>\u041d\u0430\u0447\u0438\u043d\u0430\u044e\u0449\u0438\u043c \u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u0430\u043c, PR-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u0430\u043c, \u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u0430\u043c \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0435, \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u044f\u043c \u0438 \u0432\u043b\u0430\u0434\u0435\u043b\u044c\u0446\u0430\u043c \u0431\u0438\u0437\u043d\u0435\u0441\u0430<\/td>\n<td>7 \u043c\u0435\u0441\u044f\u0446\u0435\u0432<\/td>\n<td>\u041e\u043d\u043b\u0430\u0439\u043d<\/td>\n<\/tr>\n<tr>\n<td>\u041c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0438 \u0431\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442<\/td>\n<td>\u0411\u0440\u0438\u0442\u0430\u043d\u0441\u043a\u0430\u044f \u0432\u044b\u0441\u0448\u0430\u044f \u0448\u043a\u043e\u043b\u0430 \u0434\u0438\u0437\u0430\u0439\u043d\u0430<\/td>\n<td>\u0414\u043b\u044f \u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u043e\u0432 \u0438 \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440\u043e\u0432 \u043f\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443 \u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u0435, \u0431\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u043e\u0432, product-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u043e\u0432, \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u0435\u0439 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439, \u043f\u0440\u043e\u0435\u043a\u0442\u043e\u0432 \u0438 \u0431\u0438\u0437\u043d\u0435\u0441-\u043d\u0430\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0439<\/td>\n<td>12 \u043c\u0435\u0441\u044f\u0446\u0435\u0432<\/td>\n<td>\u041e\u0447\u043d\u0430\u044f, 2-3 \u0432\u0435\u0447\u0435\u0440\u0430 \u0432 \u0431\u0443\u0434\u043d\u0438,<br \/>  1 \u0432\u044b\u0445\u043e\u0434\u043d\u043e\u0439<\/td>\n<\/tr>\n<tr>\n<td>\u0411\u0440\u0435\u043d\u0434 \u2014 \u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442. \u041a\u0430\u043a \u043f\u043e\u0441\u0442\u0440\u043e\u0438\u0442\u044c \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u044b\u0439 \u0431\u0440\u0435\u043d\u0434<\/td>\n<td>\u0423\u0447\u0435\u0431\u043d\u044b\u0439 \u043a\u0443\u0440\u0441 \u043f\u0440\u0438 \u041c\u0413\u0422\u0423 \u0438\u043c \u041d.\u042d \u0411\u0430\u0443\u043c\u0430\u043d\u0430<\/td>\n<td>\u0414\u043b\u044f \u043d\u0430\u0447\u0438\u043d\u0430\u044e\u0449\u0438\u0445 \u0438 \u0434\u043b\u044f \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0443\u044e\u0449\u0438\u0445 \u0431\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u043e\u0432, \u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u043e\u0432 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0435 \u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443, \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u0435\u0439 \u0438 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u043d\u0438\u043a\u043e\u0432 \u0431\u0438\u0437\u043d\u0435\u0441\u0430, \u0430 \u0442\u0430\u043a\u0436\u0435 \u0432\u0441\u0435\u0445 \u0436\u0435\u043b\u0430\u044e\u0449\u0438\u0445 \u0441\u043e\u0437\u0434\u0430\u0432\u0430\u0442\u044c \u0438 \u043f\u0440\u043e\u0434\u0432\u0438\u0433\u0430\u0442\u044c \u0431\u0440\u0435\u043d\u0434\u044b<\/td>\n<td>10 \u0434\u043d\u0435\u0439<\/td>\n<td>\u041e\u043d\u043b\u0430\u0439\u043d \/ \u043e\u0447\u043d\u043e<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<\/div>\n<div class=\"article__materials article__materials_mobile\">\n<p class=\"article__materials__headline\">\u0421\u0432\u044f\u0437\u0430\u043d\u043d\u044b\u0435 \u0442\u0435\u0440\u043c\u0438\u043d\u044b<\/p>\n<div class=\"article__materials__items\">\n<div class=\"article__materials__items__item\">\n<div class=\"article__materials__items__item__label\"><img\n                                                        class=\"article__materials__items__item__label__pircture\"\n                                                        src=\"https:\/\/roistat.com\/rublog\/wp-content\/themes\/roistat2021v2\/assets\/img\/hash-blue-icon.svg\"><br \/>\n                                                <a class=\"article__materials__items__item__article\"\n                                                   href=\"https:\/\/roistat.com\/rublog\/pr-marketing\/\">PR<\/a>\n                                            <\/div>\n<\/p><\/div>\n<div class=\"article__materials__items__item\">\n<div class=\"article__materials__items__item__label\"><img\n                                                        class=\"article__materials__items__item__label__pircture\"\n                                                        src=\"https:\/\/roistat.com\/rublog\/wp-content\/themes\/roistat2021v2\/assets\/img\/hash-blue-icon.svg\"><br \/>\n                                                <a class=\"article__materials__items__item__article\"\n                                                   href=\"https:\/\/roistat.com\/rublog\/slogan\/\">\u0421\u043b\u043e\u0433\u0430\u043d<\/a>\n                                            <\/div>\n<\/p><\/div>\n<div class=\"article__materials__items__item\">\n<div class=\"article__materials__items__item__label\"><img\n                                                        class=\"article__materials__items__item__label__pircture\"\n                                                        src=\"https:\/\/roistat.com\/rublog\/wp-content\/themes\/roistat2021v2\/assets\/img\/hash-blue-icon.svg\"><br \/>\n                                                <a class=\"article__materials__items__item__article\"\n                                                   href=\"https:\/\/roistat.com\/rublog\/tsennost\/\">\u0426\u0435\u043d\u043d\u043e\u0441\u0442\u044c<\/a>\n                                            <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p class=\"protection__text\">                    <!-- \n\n<div class=\"article__btn-next-prev-wrap\">\n                        <a class=\"article__btn-prev\"><img decoding=\"async\" src=\"img\/article-btn-prev.svg\"><span>\u0411\u0430\u043d\u0434\u043b<\/span><\/a>\n                        <a class=\"article__btn-next\"><span>\u0411\u0440\u0435\u043d\u0434-\u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442<\/span><img decoding=\"async\" src=\"img\/article-btn-next.svg\"><\/a>\n                    <\/div>\n\n --><\/p>\n<div class=\"article__gorizontal-social-wrap\">\n<div class=\"article__gorizontal-social-header\">\u041f\u043e\u0434\u0435\u043b\u0438\u0442\u044c\u0441\u044f \u0432 \u0441\u043e\u0446\u0441\u0435\u0442\u044f\u0445<\/div>\n<div class=\"article__gorizontal-social\">\n<p class=\"protection__text\">        <a class=\"article__gorizontal__social article__gorizontal__social_vk\" rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/vk.com\/share.php?url=https:\/\/roistat.com\/rublog\/brend-menedzhment\/\">\u041f\u043e\u0434\u0435\u043b\u0438\u0442\u044c\u0441\u044f \u0432 \u0412\u041a\u043e\u043d\u0442\u0430\u043a\u0442\u0435<br \/>\n        <\/a><br \/>\n              <a class=\"article__gorizontal__social article__gorizontal__social_telegram\" 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\u0438&nbsp;\u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0432\u0430\u0435\u0442 \u0440\u043e\u0441\u0442 \u0443\u0437\u043d\u0430\u0432\u0430\u0435\u043c\u043e\u0441\u0442\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u043d\u0430&nbsp;\u0440\u044b\u043d\u043a\u0435. \u0425\u043e\u0442\u0438\u0442\u0435 \u043e\u0441\u0432\u043e\u0438\u0442\u044c \u0441\u043a\u0432\u043e\u0437\u043d\u0443\u044e \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0443? \u041f\u043e\u0441\u0435\u0442\u0438\u0442\u0435 \u0440\u0435\u0433\u0443\u043b\u044f\u0440\u043d\u044b\u0439 \u043c\u0430\u0441\u0442\u0435\u0440-\u043a\u043b\u0430\u0441\u0441 [&hellip;]<\/p>\n","protected":false},"author":36,"featured_media":9067,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"content-types":[193],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ 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