{"id":4783,"date":"2022-10-05T15:00:45","date_gmt":"2022-10-05T12:00:45","guid":{"rendered":"https:\/\/roistat.com\/rublog\/?p=4783"},"modified":"2026-05-26T16:45:50","modified_gmt":"2026-05-26T13:45:50","slug":"cpc-i-ppc-v-chem-raznica-pokazatelej","status":"publish","type":"post","link":"https:\/\/roistat.com\/rublog\/cpc-i-ppc-v-chem-raznica-pokazatelej\/","title":{"rendered":"CPC \u0438 PPC: \u0432 \u0447\u0435\u043c \u0440\u0430\u0437\u043d\u0438\u0446\u0430 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u0439"},"content":{"rendered":"\n<blockquote class=\"wp-block-quote\">\n<p class=\"protection__text\">CPC (\u00abcost per click\u00bb, \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u043a\u043b\u0438\u043a\u0430) \u2014 \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u043e\u0434\u043d\u043e\u0433\u043e \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u0430 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u043c\u0443 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044e.<\/p>\n<\/blockquote>\n\n\n\n<button formaction=\"https:\/\/cloud.roistat.com\/user\/register?rs=blog\" data-background-color=\"#0084D4\" data-color=\"white\" data-turbo=\"false\" data-primary=\"false\" class=\"hide\">\n\u041f\u043e\u0434\u043a\u043b\u044e\u0447\u0438\u0442\u044c Roistat \u0431\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u043e\n<\/button>\n\n\n\n<h3 id=\"title4\">\u041a\u0430\u043a \u0440\u0430\u0441\u0441\u0447\u0438\u0442\u0430\u0442\u044c \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c CPC<\/h3>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p class=\"protection__text\">CPC = \u0437\u0430\u0442\u0440\u0430\u0442\u044b \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0439 \u043a\u0430\u043d\u0430\u043b \/ \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043a\u043b\u0438\u043a\u043e\u0432<\/p>\n<\/blockquote>\n\n\n\n<p class=\"protection__text\"><strong>\u041f\u0440\u0438\u043c\u0435\u0440: <\/strong>\u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0443\u044e \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044e \u0432 \u042f\u043d\u0434\u0435\u043a\u0441.\u0414\u0438\u0440\u0435\u043a\u0442 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043c\u0430\u0433\u0430\u0437\u0438\u043d \u043f\u043e\u0442\u0440\u0430\u0442\u0438\u043b 10 000 \u20bd. \u041f\u043e \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f\u043c \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0438 \u043f\u0435\u0440\u0435\u0448\u043b\u0438 948 \u0440\u0430\u0437. \u0417\u043d\u0430\u0447\u0438\u0442, \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u043a\u043b\u0438\u043a\u0430 \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u043b\u0430 10,5 \u20bd.<\/p>\n\n\n\n<p class=\"protection__text\">\u0412\u0435\u043b\u0438\u0447\u0438\u043d\u0430 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044f CPC \u043c\u043e\u0436\u0435\u0442 \u0441\u0438\u043b\u044c\u043d\u043e \u043e\u0442\u043b\u0438\u0447\u0430\u0442\u044c\u0441\u044f \u0434\u043b\u044f \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u0438\u0437 \u0440\u0430\u0437\u043d\u044b\u0445 \u0441\u0444\u0435\u0440 \u0431\u0438\u0437\u043d\u0435\u0441\u0430, \u0434\u0430\u0436\u0435 \u0435\u0441\u043b\u0438 \u0446\u0435\u043b\u0435\u0432\u0430\u044f \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f \u0432 \u0446\u0435\u043b\u043e\u043c \u043f\u043e\u0445\u043e\u0436\u0430. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u043e\u043d\u043b\u0430\u0439\u043d-\u043a\u0430\u0441\u0441\u044b \u0434\u043b\u044f \u0440\u0435\u0441\u0442\u043e\u0440\u0430\u043d\u0430 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u0438 \u043c\u043e\u0433\u0443\u0442 \u043a\u043b\u0438\u043a\u0430\u0442\u044c \u0447\u0430\u0449\u0435, \u0447\u0435\u043c \u043d\u0430 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u043e\u0442\u043a\u0440\u044b\u0442\u044c \u0444\u0440\u0430\u043d\u0448\u0438\u0437\u0443 \u0441\u0435\u0442\u0435\u0432\u043e\u0433\u043e \u043a\u0430\u0444\u0435 \u0432 \u0441\u0432\u043e\u0435\u043c \u0433\u043e\u0440\u043e\u0434\u0435.&nbsp;<\/p>\n\n\n\n<p class=\"protection__text\"><strong>\u0412\u0430\u0436\u043d\u043e: <\/strong>\u043f\u0435\u0440\u0435\u0445\u043e\u0434\u044b \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0435 \u2014 \u044d\u0442\u043e \u0435\u0449\u0435 \u043d\u0435 \u043f\u043e\u043a\u0443\u043f\u043a\u0430 \u0438 \u0434\u0430\u0436\u0435 \u043d\u0435 \u0446\u0435\u043b\u0435\u0432\u043e\u0435 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0435 \u043d\u0430 \u0441\u0430\u0439\u0442\u0435. \u041f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c \u043c\u043e\u0436\u0435\u0442 \u043a\u043b\u0438\u043a\u043d\u0443\u0442\u044c \u043d\u0430 \u044f\u0440\u043a\u043e\u0435 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0435, \u043d\u043e \u043d\u0438\u0447\u0435\u0433\u043e \u043d\u0435 \u043a\u0443\u043f\u0438\u0442\u044c. \u041f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c CPC \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c \u0432\u043c\u0435\u0441\u0442\u0435 \u0441 \u0434\u0440\u0443\u0433\u0438\u043c\u0438 \u043c\u0435\u0442\u0440\u0438\u043a\u0430\u043c\u0438, \u0447\u0442\u043e\u0431\u044b \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c, \u0445\u043e\u0440\u043e\u0448\u043e \u043b\u0438 \u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442 \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u0435. \u0412 \u0431\u043b\u043e\u0433\u0435 \u0440\u0430\u0441\u0441\u043a\u0430\u0437\u0430\u043b\u0438 \u043f\u0440\u043e <a href=\"https:\/\/roistat.com\/rublog\/9-metrik-effektivnosti-reklami\/\">9 \u043c\u0435\u0442\u0440\u0438\u043a \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u044b<\/a>.<\/p>\n\n\n\n<h2 id=\"title1\">\u041a\u0430\u043a \u0441\u043d\u0438\u0436\u0430\u0442\u044c \u0446\u0435\u043d\u0443 \u0437\u0430 \u043a\u043b\u0438\u043a&nbsp;<\/h2>\n\n\n\n<h3 id=\"title5\">1. \u0418\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u0439\u0442\u0435 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433<\/h3>\n\n\n\n<p class=\"protection__text\">\u041f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0438, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u0438\u043b\u0438 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u043c\u0443 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044e, \u0443\u0436\u0435 \u043f\u0440\u043e\u044f\u0432\u0438\u043b\u0438 \u0438\u043d\u0442\u0435\u0440\u0435\u0441 \u043a \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0443. \u041c\u043e\u0436\u043d\u043e \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u044c \u0438\u043c \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u043f\u043e\u0432\u0442\u043e\u0440\u043d\u043e: \u043d\u0430\u043f\u043e\u043c\u043d\u0438\u0442\u044c \u043e \u0442\u043e\u0432\u0430\u0440\u0435 \u0438 \u0443\u0441\u043b\u0443\u0433\u0430\u0445, \u0440\u0430\u0441\u0441\u043a\u0430\u0437\u0430\u0442\u044c \u043e\u0431 \u0430\u043a\u0446\u0438\u0438 \u0438\u043b\u0438 \u0440\u0430\u0441\u043a\u0440\u044b\u0442\u044c \u043f\u043e\u0434\u0440\u043e\u0431\u043d\u0435\u0435 \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440\u0438\u0441\u0442\u0438\u043a\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430, \u0447\u0442\u043e\u0431\u044b \u0434\u043e\u0432\u0435\u0441\u0442\u0438 \u0434\u043e \u043f\u043e\u043a\u0443\u043f\u043a\u0438.<\/p>\n\n\n\n<h3 id=\"title6\">2. \u0423\u0442\u043e\u0447\u043d\u044f\u0439\u0442\u0435 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0438<\/h3>\n\n\n\n<p class=\"protection__text\">\u0423\u043a\u0430\u0436\u0438\u0442\u0435 \u0432 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u043e-\u0434\u0435\u043c\u043e\u0433\u0440\u0430\u0444\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440\u0438\u0441\u0442\u0438\u043a\u0438 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439: \u0432\u043e\u0437\u0440\u0430\u0441\u0442, \u043c\u0435\u0441\u0442\u043e\u043f\u043e\u043b\u043e\u0436\u0435\u043d\u0438\u0435, \u0432\u0440\u0435\u043c\u044f, \u043a\u043e\u0433\u0434\u0430 \u043e\u043d\u0438 \u0437\u0430\u0445\u043e\u0434\u044f\u0442 \u0432 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0435\u0441\u043b\u0438 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0435 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0430 \u0438\u0433\u0440\u0443\u0448\u0435\u043a \u0447\u0430\u0449\u0435 \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u0438\u0442 \u0436\u0435\u043d\u0441\u043a\u0430\u044f \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f \u0432 \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u0435 30-45 \u043b\u0435\u0442, \u0432 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430\u0445 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u043c\u043e\u0436\u043d\u043e \u043f\u0440\u0438\u043c\u0435\u043d\u0438\u0442\u044c \u043f\u043e\u0432\u044b\u0448\u0430\u044e\u0449\u0438\u0439 \u043a\u043e\u044d\u0444\u0444\u0438\u0446\u0438\u0435\u043d\u0442 \u043d\u0430 \u044d\u0442\u0443 \u0433\u0440\u0443\u043f\u043f\u0443 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439. \u0421\u0442\u0430\u0432\u043a\u0443 \u043d\u0430 \u043c\u0443\u0436\u0441\u043a\u0443\u044e \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044e \u0438 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0434\u0440\u0443\u0433\u043e\u0433\u043e \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u0430 \u043d\u0430\u043e\u0431\u043e\u0440\u043e\u0442 \u043c\u043e\u0436\u043d\u043e \u0441\u043d\u0438\u0437\u0438\u0442\u044c.&nbsp;<\/p>\n\n\n\n<p class=\"protection__text\"><strong>\u0412 \u0431\u043b\u043e\u0433\u0435 \u0447\u0438\u0442\u0430\u0439\u0442\u0435 \u043c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u044b \u043f\u043e \u0434\u0440\u0443\u0433\u0438\u043c \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u043c\u0435\u0442\u0440\u0438\u043a\u0430\u043c: \u0440\u0430\u0441\u0441\u043a\u0430\u0437\u0430\u043b\u0438, <a href=\"https:\/\/roistat.com\/rublog\/chto-takoe-cpo\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">\u0447\u0442\u043e \u0442\u0430\u043a\u043e\u0435 CPO \u0432 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0435<\/a> \u0438 <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/roistat.com\/rublog\/chto-takoe-cpl-v-reklame\/\" target=\"_blank\">\u0447\u0442\u043e \u0442\u0430\u043a\u043e\u0435 CPL \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u0435<\/a>.<\/strong><\/p>\n\n\n\n<h4>\u041f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c CPC \u0432 Roistat<\/h4>\n\n\n\n<p class=\"protection__text\">\u0421\u0438\u0441\u0442\u0435\u043c\u0430 \u0441\u043a\u0432\u043e\u0437\u043d\u043e\u0439 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438 \u043c\u043e\u0436\u0435\u0442 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c \u0446\u0435\u043d\u0443 \u043a\u043b\u0438\u043a\u0430 \u0432 \u043e\u0441\u043d\u043e\u0432\u043d\u043e\u043c \u043e\u0442\u0447\u0435\u0442\u0435 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0430 \u00ab\u0410\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430\u00bb. \u0427\u0442\u043e\u0431\u044b \u0434\u043e\u0431\u0430\u0432\u0438\u0442\u044c \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c, \u043d\u0443\u0436\u043d\u043e \u043d\u0430\u0436\u0430\u0442\u044c \u043d\u0430 \u00ab+\u00bb \u0432 \u043f\u0440\u0430\u0432\u043e\u0439 \u0447\u0430\u0441\u0442\u0438 \u043e\u0442\u0447\u0435\u0442\u0430. \u041a\u0430\u043d\u0430\u043b\u044b \u0442\u0440\u0430\u0444\u0438\u043a\u0430 \u043c\u043e\u0436\u043d\u043e \u043e\u0442\u0441\u043e\u0440\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043f\u043e \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044e CPC: \u043e\u0442 \u0431\u043e\u043b\u044c\u0448\u0435\u0433\u043e \u043a \u043c\u0435\u043d\u044c\u0448\u0435\u043c\u0443 \u0438 \u043d\u0430\u043e\u0431\u043e\u0440\u043e\u0442. \u0421\u0430\u043c\u044b\u0439 \u0432\u044b\u0441\u043e\u043a\u0438\u0439 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c \u0431\u0443\u0434\u0435\u0442 \u043f\u043e\u0434\u0447\u0435\u0440\u043a\u043d\u0443\u0442 \u043a\u0440\u0430\u0441\u043d\u044b\u043c \u0446\u0432\u0435\u0442\u043e\u043c, \u0441\u0430\u043c\u044b\u0439 \u043d\u0438\u0437\u043a\u0438\u0439 \u2014 \u0437\u0435\u043b\u0435\u043d\u044b\u043c.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/roistat.com\/rublog\/wp-content\/uploads\/2020\/12\/cpc.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"287\" src=\"https:\/\/roistat.com\/rublog\/wp-content\/uploads\/2020\/12\/cpc-1024x287.png\" alt=\"\u041f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c CPC \u0434\u043b\u044f \u043a\u0430\u043d\u0430\u043b\u043e\u0432 \u0442\u0440\u0430\u0444\u0438\u043a\u0430 \u0432 \u043e\u0442\u0447\u0435\u0442\u0435 Roistat\" class=\"wp-image-4784\" srcset=\"https:\/\/roistat.com\/rublog\/wp-content\/uploads\/2020\/12\/cpc-1024x287.png 1024w, https:\/\/roistat.com\/rublog\/wp-content\/uploads\/2020\/12\/cpc-300x84.png 300w, https:\/\/roistat.com\/rublog\/wp-content\/uploads\/2020\/12\/cpc-768x215.png 768w, https:\/\/roistat.com\/rublog\/wp-content\/uploads\/2020\/12\/cpc.png 1410w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<div class=\"js-lead-gen-block lead-gen-popup\">\n    <div class=\"over-overlay js-over-overlay\">\n        <div class=\"overlay js-overlay\"><\/div>\n        <div class=\"form-popup js-lead-gen-popup js-lead-gen-form-popup js-formblock\" style=\"display: block\">\n            <div class=\"callbackform__message\">\n                <div class=\"js-close-icon close-icon\"><\/div>\n                <form \n                    id=\"ltForm6530726\"\n                    action=\"https:\/\/edu.roistat.com\/pl\/lite\/block-public\/process-html?id=1635144736\" \n                    data-formid=\"1635144736\"\n                    data-publickey=\"620EA7EFE86959512DB617E100CCACC4\" \n                    method=\"post\"\n                    data-open-new-window=\"0\"\n                    class=\"js-form js-all-inputs\"\n                >\n                    <input type=\"hidden\" hidden=\"\" name=\"formParams[setted_offer_id]\">\n                    <div class=\"step1\">\n                        <div class=\"lead-gen-popup__form-topper\">\n                            <div class=\"lead-gen__topper-left\">\n                                <h2 class=\"lead-gen-popup__title\">12&nbsp;\u043e\u0442\u0447\u0451\u0442\u043e\u0432 \u0434\u043b\u044f&nbsp;\u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u0430<\/h2>\n                                <p class=\"lead-gen-popup__description\">\u0421\u043a\u0430\u0447\u0430\u0439\u0442\u0435 \u0438&nbsp;\u043f\u043e\u0432\u044b\u0441\u044c\u0442\u0435 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c&nbsp;\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430<\/p>\n                            <\/div>\n                            <picture class=\"lead-gen-popup__picture\">\n                                <source srcset=\"\/rublog\/wp-content\/themes\/roistat2021v2\/assets\/img\/lead-gen-popup\/12-marketer-book.webp\" type=\"image\/webp\" media=\"(max-width: 600px)\"> \n                                <source srcset=\"\/rublog\/wp-content\/themes\/roistat2021v2\/assets\/img\/lead-gen-popup\/12-marketer-book.png\" type=\"image\/png\" media=\"(max-width: 600px)\"> \n                                <source srcset=\"\/rublog\/wp-content\/themes\/roistat2021v2\/assets\/img\/lead-gen-popup\/12-marketer-book@2x.webp\" type=\"image\/webp\"> \n                                <img class=\"lead-gen-popup__img\" decoding=\"async\" src=\"\/rublog\/wp-content\/themes\/roistat2021v2\/assets\/img\/lead-gen-popup\/12-marketer-book@2x.png\" alt=\"12 \u043e\u0442\u0447\u0451\u0442\u043e\u0432 \u0434\u043b\u044f \u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u0430\">\n                            <\/picture>\n                        <\/div>\n                        <div class=\"formblock\">\n                            <input type=\"text\" class=\"js-input-name js-input\" placeholder=\"\u0418\u043c\u044f\" name=\"formParams[first_name]\">\n                            <div class=\"js-error-message-name formblock__error-message\"><\/div>\n                            <input type=\"text\" class=\"js-input-tel js-input\" placeholder=\"\u0422\u0435\u043b\u0435\u0444\u043e\u043d\" name=\"formParams[phone]\">\n                            <div class=\"js-error-message-tel formblock__error-message\"><\/div>\n                            <input type=\"text\" class=\"js-input-mail js-input\" placeholder=\"Email\" name=\"formParams[email]\">\n                            <div class=\"js-message-email formblock__message\">\u0423\u0431\u0435\u0434\u0438\u0442\u0435\u0441\u044c, \u0447\u0442\u043e \u0432\u044b \u0432\u0432\u0435\u043b\u0438 \u0432\u0435\u0440\u043d\u044b\u0439 e-mail. \u041c\u044b \u043d\u0430\u043f\u0440\u0430\u0432\u0438\u043c \u043c\u0430\u0442\u0435\u0440\u0438\u0430\u043b \u043d\u0430&nbsp;\u0443\u043a\u0430\u0437\u0430\u043d\u043d\u044b\u0439 \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0439 \u0430\u0434\u0440\u0435\u0441.<\/div>\n                            <div class=\"js-error-message-email formblock__error-message\"><\/div>\n                            <button class=\"btn btn-disabled js-submit-button js-lead-gen-form-submit js-form-submit disabled js-target-lm-form\" disabled=\"disabled\">\u041e\u0442\u043f\u0440\u0430\u0432\u0438\u0442\u044c<\/button>\n                            <div class=\"js-checkbox-container form-block__agreecheck\">\n                                <input id=\"ltForm6530726-agreecheck\" type=\"checkbox\" class=\"agreecheck checkbox__input js-agreeprivacy\">\n                                <label for=\"ltForm6530726-agreecheck\">\n                                    \u041e\u0442\u043f\u0440\u0430\u0432\u043b\u044f\u044f \u0441\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u0447\u0435\u0440\u0435\u0437&nbsp;\u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0443\u044e \u0444\u043e\u0440\u043c\u0443, \u0432\u044b&nbsp;\u0434\u0430\u0435\u0442\u0435 \u0441\u043e\u0433\u043b\u0430\u0441\u0438\u0435\n                                    \u043d\u0430&nbsp;\u043e\u0431\u0440\u0430\u0431\u043e\u0442\u043a\u0443 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0445 \u0434\u0430\u043d\u043d\u044b\u0445, \u0432&nbsp;\u0442\u043e\u043c \u0447\u0438\u0441\u043b\u0435 \u0441\u0431\u043e\u0440, \u0445\u0440\u0430\u043d\u0435\u043d\u0438\u0435\n                                    \u0438&nbsp;\u043f\u0435\u0440\u0435\u0434\u0430\u0447\u0443 \u0442\u0440\u0435\u0442\u044c\u0438\u043c \u043b\u0438\u0446\u0430\u043c \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u043d\u043e\u0439 \u0432\u0430\u043c\u0438 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0438 \u043d\u0430&nbsp;\u0443\u0441\u043b\u043e\u0432\u0438\u044f\u0445\n                                    <a target=\"_blank\" href=\"https:\/\/t.me\/roistat_com\" rel=\"noopener\">\n                                        \u041f\u043e\u043b\u0438\u0442\u0438\u043a\u0438 \u043e\u0431\u0440\u0430\u0431\u043e\u0442\u043a\u0438 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0445 \u0434\u0430\u043d\u043d\u044b\u0445\n                                    <\/a>.\n                                <\/label>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                    <input type=\"hidden\" hidden=\"\" class=\"js-input-visit\" name=\"formParams[userCustomFields][475108]\" value=\"9371082\">\n                    <input type=\"hidden\" hidden=\"\" class=\"js-input-gets\" name=\"formParams[userCustomFields][574045]\" value=\"\">\n                    <input type=\"hidden\" hidden=\"\" class=\"js-input-pre-btn-qw\" name=\"formParams[userCustomFields][711440]\">\n                    <input type=\"hidden\" id=\"44886262bb1edde2cd6\" name=\"__gc__internal__form__helper\" class=\"__gc__internal__form__helper\" value=\"\">\n                    <input type=\"hidden\" id=\"44886262bb1edde2cd6ref\" name=\"__gc__internal__form__helper_ref\" class=\"__gc__internal__form__helper_ref\" value=\"\">\n                    <input type=\"hidden\" name=\"requestTime\" value=\"1656430302\">\n                    <input type=\"hidden\" name=\"requestSimpleSign\" value=\"8ecef1a2dce7ffa4505c6b2c548ea8a6\">\n                    <input type=\"hidden\" name=\"isHtmlWidget\" value=\"1\">\n                <\/form>\n                <div class=\"blog-lead-gen__right-col\">\n                <\/div>\n            <\/div>\n        <\/div>\n        <div class=\"form-popup thanks-message js-popup js-thanks-message\">\n            <div class=\"callbackform__message\">\n                <div class=\"js-close-icon close-icon\"><\/div>\n                <span class=\"callbackform__title2\">\u0421\u043f\u0430\u0441\u0438\u0431\u043e!<\/span>\n                <p class=\"form-description\">\u0412 \u0441\u043a\u043e\u0440\u043e\u043c \u0432\u0440\u0435\u043c\u0435\u043d\u0438 \u0432\u0430\u043c \u043d\u0430&nbsp;\u043f\u043e\u0447\u0442\u0443 \u043f\u0440\u0438\u0434\u0435\u0442 \u043f\u0438\u0441\u044c\u043c\u043e \u0441\u043e&nbsp;\u0441\u0441\u044b\u043b\u043a\u043e\u0439 \u043d\u0430&nbsp;\u0441\u043a\u0430\u0447\u0438\u0432\u0430\u043d\u0438\u0435 \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u0430.<\/p>\n                <p class=\"form-description\">\n                    \u0410 \u043f\u043e\u043a\u0430 \u043c\u043e\u0436\u0435\u0442\u0435 \u043f\u043e\u0447\u0438\u0442\u0430\u0442\u044c \u043d\u043e\u0432\u043e\u0441\u0442\u0438, \u043a\u0435\u0439\u0441\u044b \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 Roistat \u0438&nbsp;\u0441\u043e\u0432\u0435\u0442\u044b \u043f\u043e&nbsp;\u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430&nbsp;\u043d\u0430\u0448\u0435\u043c\n                    <a class=\"callbackform__link\" href=\"https:\/\/t.me\/roistat_com\">\u0442\u0435\u043b\u0435\u0433\u0440\u0430\u043c\u2011\u043a\u0430\u043d\u0430\u043b\u0435<\/a>\n                    .\n                <\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n\n\n<h2 id=\"title2\">\u041c\u043e\u0434\u0435\u043b\u044c \u043e\u043f\u043b\u0430\u0442\u044b PPC<\/h2>\n\n\n\n<p class=\"protection__text\">PPC (\u00abpay per click\u00bb, \u043f\u043b\u0430\u0442\u0430 \u0437\u0430 \u043a\u043b\u0438\u043a) \u2014 \u043c\u043e\u0434\u0435\u043b\u044c \u043e\u043f\u043b\u0430\u0442\u044b \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b: \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u044c \u043f\u043b\u0430\u0442\u0438\u0442 \u0437\u0430 \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u0435 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e\u0433\u043e \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f, \u043a\u043b\u0438\u043a\u043d\u0443\u0432\u0448\u0435\u0433\u043e \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0439 \u0431\u0430\u043d\u043d\u0435\u0440. \u041c\u043e\u0434\u0435\u043b\u044c PPC \u0447\u0430\u0441\u0442\u043e \u0440\u0430\u0441\u0441\u043c\u0430\u0442\u0440\u0438\u0432\u0430\u044e\u0442 \u0432 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0438 \u0441 CPM-\u043c\u043e\u0434\u0435\u043b\u044c\u044e, \u043f\u043e \u043a\u043e\u0442\u043e\u0440\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u044c \u043f\u043e\u043a\u0443\u043f\u0430\u0435\u0442 \u043d\u0435 \u043a\u043b\u0438\u043a\u0438 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0435, \u0430 1 000 \u043f\u043e\u043a\u0430\u0437\u043e\u0432 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u0446\u0435\u043b\u0435\u0432\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438.<\/p>\n\n\n\n<div class=\"blog-blue-button\" style=\"background: #EFF6FF;margin: 32px 0;padding: 32px 20px\">\n    <div class=\"blog-blue-button__icon\" style=\"background-image: url(https:\/\/roistat.com\/img\/features\/Analytics.svg)\"><\/div>\n    <div class=\"blog-blue-button__wrap\">\n        <div class=\"blog-blue-button__title\" style=\"font-weight: 700\">\u041f\u043e\u0434\u043a\u043b\u044e\u0447\u0438\u0442\u0435 \u0441\u043a\u0432\u043e\u0437\u043d\u0443\u044e \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0443 Roistat<\/div>\n        <div class=\"blog-blue-button__text\" style=\"margin: 8px 0 0 0\">\u041f\u043e\u043b\u0443\u0447\u0430\u0439\u0442\u0435 \u0431\u043e\u043b\u044c\u0448\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432, \u043d\u0435 \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0432\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0439 \u0431\u044e\u0434\u0436\u0435\u0442<\/div>\n        <a class=\"blog-blue-button__button\" style=\"margin: 24px 0 0 0;max-width: 400px;color: #fff;text-decoration: none;background: #2589FF;padding: 16px 48px;text-align: center\" href=\"https:\/\/roistat.com\/ru\/features\/analytics\" target=\"_blank\" rel=\"noopener noreferrer\">\u041f\u043e\u0434\u043a\u043b\u044e\u0447\u0438\u0442\u044c<\/a>\n    <\/div>\n<\/div>\n\n\n\n<p class=\"protection__text\"><strong>\u041f\u0440\u0438\u043c\u0435\u0440: <\/strong>\u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043c\u0430\u0433\u0430\u0437\u0438\u043d \u0442\u0435\u0445\u043d\u0438\u043a\u0438 \u0434\u043e\u0433\u043e\u0432\u0430\u0440\u0438\u0432\u0430\u0435\u0442\u0441\u044f \u043e \u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u0438\u0438 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0441\u0438\u0441\u0442\u0435\u043c\u0435. \u0420\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u044e \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u044e\u0442 \u0444\u0438\u043a\u0441\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u0443\u044e \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u2014 9 \u20bd \u0437\u0430 \u043f\u0435\u0440\u0435\u0445\u043e\u0434 \u043d\u0430 \u0441\u0430\u0439\u0442 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438. \u0415\u0441\u043b\u0438 \u043c\u0430\u0433\u0430\u0437\u0438\u043d \u0445\u043e\u0447\u0435\u0442 \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c 20 000 \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u043e\u0432 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0435, \u043e\u043d \u0434\u043e\u043b\u0436\u0435\u043d \u0437\u0430\u043f\u043b\u0430\u0442\u0438\u0442\u044c \u043f\u043b\u043e\u0449\u0430\u0434\u043a\u0435 180 000 \u20bd.<\/p>\n\n\n\n<h3 id=\"title7\">Flat-rate PPC<\/h3>\n\n\n\n<p class=\"protection__text\">\u042d\u0442\u043e \u043c\u043e\u0434\u0435\u043b\u044c PPC \u0441 \u0444\u0438\u043a\u0441\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u043e\u0439 \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c\u044e \u043a\u043b\u0438\u043a\u0430. \u0420\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u044c \u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0430\u044f \u043f\u043b\u043e\u0449\u0430\u0434\u043a\u0430 \u0437\u0430\u0440\u0430\u043d\u0435\u0435 \u0434\u043e\u0433\u043e\u0432\u0430\u0440\u0438\u0432\u0430\u044e\u0442\u0441\u044f \u043e \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u0438 \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u0430 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0435.<\/p>\n\n\n\n<h3 id=\"title8\">Bid-based PPC<\/h3>\n\n\n\n<p class=\"protection__text\">\u042d\u0442\u043e \u043c\u043e\u0434\u0435\u043b\u044c PPC, \u043f\u0440\u0438 \u043a\u043e\u0442\u043e\u0440\u043e\u0439 \u043d\u0430 \u043e\u0434\u043d\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0435 \u043c\u0435\u0441\u0442\u043e \u043f\u0440\u0435\u0442\u0435\u043d\u0434\u0443\u044e\u0442 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0435\u0439 \u0441\u043e \u0441\u0432\u043e\u0438\u043c\u0438 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f\u043c\u0438. \u041f\u043e\u043a\u0430\u0437 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u044f\u0435\u0442\u0441\u044f \u043f\u043e \u043f\u0440\u0438\u043d\u0446\u0438\u043f\u0443 \u0430\u0443\u043a\u0446\u0438\u043e\u043d\u0430.<\/p>\n\n\n\n<div class=\"master-class-cta\" style=\"background: #EAF9FF; margin: 32px 0; padding: 32px 20px; border-radius: 12px\">\n    <div class=\"master-class-cta__illustration\" style=\"display: none;\">\n        <picture>\n            <source type=\"image\/webp\" srcset=\"\/rublog\/wp-content\/themes\/roistat2021v2\/assets\/img\/master-class-cta\/master-class-cta.webp\">\n            <source srcset=\"\/rublog\/wp-content\/themes\/roistat2021v2\/assets\/img\/master-class-cta\/master-class-cta.png\">\n            <img decoding=\"async\" src=\"\/rublog\/wp-content\/themes\/roistat2021v2\/assets\/img\/master-class-cta\/master-class-cta.png\">\n        <\/picture>\n    <\/div>\n    <div class=\"master-class-cta__wrap\">\n        <div class=\"master-class-cta__title\" style=\"font-weight: 700;\">\u0425\u043e\u0442\u0438\u0442\u0435 \u043e\u0441\u0432\u043e\u0438\u0442\u044c <br class=\"master-class-cta__mobile_hide\">\u0441\u043a\u0432\u043e\u0437\u043d\u0443\u044e \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0443?<\/div>\n        <div class=\"master-class-cta__text\" style=\"margin: 8px 0 0 0;\">\u041f\u043e\u0441\u0435\u0442\u0438\u0442\u0435 \u0440\u0435\u0433\u0443\u043b\u044f\u0440\u043d\u044b\u0439 \u043c\u0430\u0441\u0442\u0435\u0440-\u043a\u043b\u0430\u0441\u0441 <br class=\"master-class-cta__mobile_hide\">\u043f\u043e&nbsp;\u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0435 \u043e\u0442&nbsp;Roistat<\/div>\n        <a class=\"master-class-cta__button\" style=\"margin: 24px 0 0 0; max-width: 400px; color: #fff; text-decoration: none; background: #2589FF; border-radius: 4px; padding: 16px 48px; text-align: center; display: block;\" href=\"https:\/\/academy.roistat.com\/master-class\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u041f\u043e\u0434\u043a\u043b\u044e\u0447\u0438\u0442\u044c\u0441\u044f<\/a>\n    <\/div>\n<\/div>\n\n\n\n<h2 id=\"title3\">\u041e\u0442\u043b\u0438\u0447\u0438\u0435 PPC \u0438 CPC<\/h2>\n\n\n\n<p class=\"protection__text\">\u041e\u0442\u043b\u0438\u0447\u0438\u0435 \u0437\u0430\u043b\u043e\u0436\u0435\u043d\u043e \u0432 \u0441\u0430\u043c\u0438\u0445 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0438\u044f\u0445. PPC \u2014 \u043c\u043e\u0434\u0435\u043b\u044c \u043e\u043f\u043b\u0430\u0442\u044b, \u0430 CPC \u2014 \u043c\u0435\u0442\u0440\u0438\u043a\u0430 \u0434\u043b\u044f \u043f\u043e\u0434\u0441\u0447\u0435\u0442\u0430 \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u0438 \u043e\u0434\u043d\u043e\u0433\u043e \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u0430 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u043c\u0443 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044e.<\/p>\n\n\n\n<p class=\"protection__text\"><strong><strong>\u041f\u043e\u0434\u043f\u0438\u0441\u044b\u0432\u0430\u0439\u0442\u0435\u0441\u044c \u043d\u0430 \u043a\u0430\u043d\u0430\u043b\u044b Roistat \u0432 Telegram. \u0414\u0435\u043b\u0438\u043c\u0441\u044f \u0441\u0442\u0430\u0442\u044c\u044f\u043c\u0438 \u0438\u0437 \u0431\u043b\u043e\u0433\u0430 \u0438 \u043f\u043e\u043b\u0435\u0437\u043d\u044b\u043c\u0438 \u0432\u0438\u0434\u0435\u043e, \u0440\u0430\u0441\u0441\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u043c \u043e \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0445 \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u044f\u0445 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430 Roistat.<\/strong><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u041e\u0431\u044a\u044f\u0441\u043d\u044f\u0435\u043c, \u0447\u0442\u043e \u0442\u0430\u043a\u043e\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 CPC \u0438 PPC. \u0420\u0430\u0441\u0441\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u043c, \u043a\u0430\u043a \u043f\u043e\u0441\u0447\u0438\u0442\u0430\u0442\u044c, \u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f \u0442\u0440\u0430\u0442\u0438\u0442 \u043d\u0430 \u043f\u0435\u0440\u0435\u0445\u043e\u0434 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0435, \u0438 \u043f\u043e\u0447\u0435\u043c\u0443 \u044d\u0442\u043e \u0432\u0430\u0436\u043d\u043e.<\/p>\n","protected":false},"author":1,"featured_media":13593,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2,48,39],"tags":[],"content-types":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u041f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 CPC \u0438 PPC \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u0435: \u043a\u0430\u043a \u0438\u0445 \u0440\u0430\u0441\u0441\u0447\u0438\u0442\u0430\u0442\u044c | \u0411\u043b\u043e\u0433 Roistat<\/title>\n<meta name=\"description\" content=\"\u0418\u0437 \u043c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u0430 \u0443\u0437\u043d\u0430\u0435\u0442\u0435, \u0447\u0442\u043e \u0442\u0430\u043a\u043e\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 CPC \u0438 PPC \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u0435, \u0430 \u0442\u0430\u043a\u0436\u0435 \u043a\u0430\u043a \u043f\u043e\u0441\u0447\u0438\u0442\u0430\u0442\u044c \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u044f \u043e\u0434\u043d\u043e\u0433\u043e \u043a\u043b\u0438\u043a\u0430 \u0441 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e\u0433\u043e \u043a\u0430\u043d\u0430\u043b\u0430 \u0438\u043b\u0438 \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0430 \u0442\u0440\u0430\u0444\u0438\u043a\u0430.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u041f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 CPC \u0438 PPC \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u0435: \u043a\u0430\u043a \u0438\u0445 \u0440\u0430\u0441\u0441\u0447\u0438\u0442\u0430\u0442\u044c | 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content=\"\u041f\u0440\u0438\u043c\u0435\u0440\u043d\u043e\u0435 \u0432\u0440\u0435\u043c\u044f \u0434\u043b\u044f \u0447\u0442\u0435\u043d\u0438\u044f\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 \u043c\u0438\u043d\u0443\u0442\u044b\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/roistat.com\/rublog\/cpc-i-ppc-v-chem-raznica-pokazatelej\/\",\"url\":\"https:\/\/roistat.com\/rublog\/cpc-i-ppc-v-chem-raznica-pokazatelej\/\",\"name\":\"\u041f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 CPC \u0438 PPC \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u0435: \u043a\u0430\u043a \u0438\u0445 \u0440\u0430\u0441\u0441\u0447\u0438\u0442\u0430\u0442\u044c | \u0411\u043b\u043e\u0433 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